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About the Association of Illustrators

If you're a UK illustrator, or if you're planning on becoming an illustrator, consider joining the Association of Illustrators (AOI). For me, it's well worth the fee, and I'm grateful for the help they give me, so I'll explain here what's on offer.

The AOI runs seminars, such as how to get into children's books, how to get started in business, or how to promote your work. You can get a portfolio consultation: an expert will go through it with you and advise you on the next steps, including guidance on targeting, methods of marketing, self promotion, pointers on fee negotiation, and pros and cons of agents. The AOI also has an online discussion board, and most importantly there are standard terms and conditions (for your customers) and guidance on charging (from their "pricing survey") which members can consult from the AOI website. You can also order client directories to help you contact potential customers in advertising, editorial or publishing.And if you want an easy website to show off your portfolio, you can get one from the AOI.

Some of those services and publications are available (at a higher price) to non-members, and if you're a cash-strapped novice, consider if that might be a good way to go.

In addition, the services I really treasure are only for "illustrator" members (not, it seems, student members): mainly, checking over your contracts (e.g. when a publisher sends you a great big "standard" contract to sign), and their hotline for advice on how much to charge. I use it a lot and thanks to it the subscription fee has paid for itself many times over. The people at the end of the phone are always friendly and - a bonus for us insecure illustrators - never snooty about the unglamorous jobs we enquire about.

Student membership is cheaper and is intended for students at their time of study, to prepare them to enter the industry. As a student member, you don't get one-to-one pricing and ethical advice. But you get advice and direction over the phone and by email as well as visiting lectures. You also have  24-hour access to the Members Only section of the AOI's website, which contains the Pricing Survey (on fees illustrators have received for various types of work) as well as documents on copyright and licensing.

 

Thinking of joining?

The AOI has an "Introduce a friend" special offer, so if you've enjoyed the advice and information I've put on this website and are deeply moved to thank me and treat me as a life-long friend, contact me and I'll send you the appropriate joining form. That way the AOI should give me a discount when you join.

Then you can introduce your friends and get a discount yourself. Not that I don't think the AOI's services are well worth the full fee anyway...

More on the AOI's services at www.theaoi.com

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